Most Genesis child themes force you to rely on complex widget layout systems to achieve a homepage design. One of the core purposes of the Freeshifter Themes brand is to begin innovating Genesis child themes.
A good example of this is our first and pioneering Vogue Pro theme.
Taking full advantage of the WordPress Customizer, Vogue Pro aims to simplify the customizing process of your theme. Instead of having to build out your page in the widget section, and getting unpredictable layouts, Vogue Pro showcases an opinionated yet flexible design that is built for conversion and performance.
As a result, users can choose between 3 main homepage types:
- Full Customizer
- Traditional Widget Area Layout
- Original Blogfeed
But innovating Genesis child themes aren’t just about integrating the Customizer. They are also about designing an interface that skillfully directs visitors toward an action.
We wanted to push the design of typical Genesis child themes as well, so we partnered with Design by Bloom, another talented WordPress theme shop, to design a theme that pushed the boundaries.
As a result, the Vogue Pro Theme offers a beautiful header layout that takes advantage of common user interactions, such as Search, a status-responsive Cart, and Off-Screen Menu.
We pushed the layout of blog posts to make them pop with beautiful featured image displays and smart header layouts.
WooCommerce product pages were taken to a whole new level with a custom layout and gallery view that takes your product images to the front and center of the stage, offering quick details of the product to encourage quick conversions.
Innovating Genesis Child Themes and Their Code
One thing that we really wanted to innovate upon, when it comes Genesis child themes, is the code-base. As such, Vogue Pro (and all themes we sell), come with an optional Developer Bundle.
The Developer Bundle includes all the assets and files required for taking our Genesis child themes to the next level. Developer Bundles usually contain key development and customizing assets such as:
- SCSS files.
- Smart asset management.
- Access to the variable library.
- Access to a convenient mixin library.
- Build pipeline pre-configured.
- Compression of files for production.
- Design assets from the original theme (Sketch, Photoshop, etc).
Developer Bundles are an absolute must for any developer or agency looking to use Vogue Pro for their freelance projects. Beyond that, all of our themes, like Vogue Pro, offer extensive ability to customize with built-in tools like design components, hooks, filters, and more!
We hope that our themes provoke a maturing of the Genesis child theme market in a way that only taking risks can.